About Strong
About
(About)
Founder of Strong Brand Agency. Ten years building and scaling brands across Australia, the US and Europe.
© 2026
(01)
(My Story)
© 2026
(01)
(My Story)
001
StreetX
Started as the first employee at StreetX, a Perth streetwear startup. Helped scale it from a bedroom operation to a multi-million dollar global brand with 30+ international stockists across the USA, UK, Asia and Europe. Assisted brand development, product strategy and go-to-market execution.
What i learnt
Brand identity and creative direction
International wholesale and distribution
Digital and retail marketing
001
StreetX
Started as the first employee at StreetX, a Perth streetwear startup. Helped scale it from a bedroom operation to a multi-million dollar global brand with 30+ international stockists across the USA, UK, Asia and Europe. Assisted brand development, product strategy and go-to-market execution.
What i learnt
Brand identity and creative direction
International wholesale and distribution
Digital and retail marketing
002
Rusty
Joined Rusty as Global Marketing & Athlete Manager, leading brand strategy across Australia, USA and Europe. Managed a $1+M annual budget, directed a team of 4, and delivered YoY revenue growth through structured repositioning and disciplined go-to-market execution. Led major activations including the WSL Margaret River Pro and BTV music festival. As well as countless collaborations.
What i delivered
Global brand repositioning
1+M budget managed across multiple markets
Rebooted an out-of-date brand by finding its true customer, it's 'why' and core market
002
Rusty
Joined Rusty as Global Marketing & Athlete Manager, leading brand strategy across Australia, USA and Europe. Managed a $1+M annual budget, directed a team of 4, and delivered YoY revenue growth through structured repositioning and disciplined go-to-market execution. Led major activations including the WSL Margaret River Pro and BTV music festival. As well as countless collaborations.
What i delivered
Global brand repositioning
1+M budget managed across multiple markets
Rebooted an out-of-date brand by finding its true customer, it's 'why' and core market
003
Strong Brand Agency
Founded Strong Brand Agency in 2014. A boutique consultancy working embedded with founder-led businesses across brand strategy, growth marketing and creative execution. Based in coastal Perth, working with brands across Australia and the world.
What i do now
Brand strategy and positioning
Growth marketing and paid digital
AI adoption and workflow consulting
003
Strong Brand Agency
Founded Strong Brand Agency in 2014. A boutique consultancy working embedded with founder-led businesses across brand strategy, growth marketing and creative execution. Based in coastal Perth, working with brands across Australia and the world.
What i do now
Brand strategy and positioning
Growth marketing and paid digital
AI adoption and workflow consulting
(04)
(Clients)
© 2026
(04)
(Clients)
(05)
(Stats)
© 2026
(05)
(Stats)
40%
Revenue Growth
Delivered through structured brand repositioning and disciplined go-to-market execution across Australia, USA and Europe.
$1+Million
Annual Budgets managed
Across digital, partnerships and trade channels at Rusty — optimised for commercial impact across three global markets.
50+
Brands worked with
Founder-led businesses across hospitality, health, finance, sport and lifestyle, all growing through embedded brand strategy.
10+
Years in Brand & Marketing
From bedroom streetwear brands to global surf companies. Every year building something bigger than the last.
(Frequently Asked Questions)
What distinguishes Strong Brand Agency from other agencies?
Why not hire an in-house marketer or freelancer?
Do you work with businesses outside Perth?
How does the month-to-month model work?
What if I have a one-off project?
(Frequently Asked Questions)
What distinguishes Strong Brand Agency from other agencies?
Why not hire an in-house marketer or freelancer?
Do you work with businesses outside Perth?
How does the month-to-month model work?
What if I have a one-off project?
(Frequently Asked Questions)
What distinguishes Strong Brand Agency from other agencies?
Why not hire an in-house marketer or freelancer?
Do you work with businesses outside Perth?
How does the month-to-month model work?
What if I have a one-off project?